JOMA LAUNCH CHARLTON ATHLETIC CENTENARY KIT - July 2004
One Hundred Years of Pride and Passion Joma Launches Commemorative Charlton Athletic Centenary Kit.
As Charlton Athletic embarks on its 100th year, the club's official kit supplier, Joma, is proud to unveil the Commemorative Centenary kit collection.
Produced by Joma, the specially commissioned Centenary kit has been designed to reflect the famous history of the club, with the Addicks receiving permission from the Premier League to wear the shirt in one Premiership fixture during 2004/2005.
The limited edition collection of Centenary shirts includes long sleeve, goalkeeper, women's and a unique short-sleeved shirt.
Each short-sleeved shirt is randomly allocated with a unique number and every fan who purchases the shirt will be entered into a Roll of Honour register, to be archived in the history of the club.
Featuring an inventive square collar design, the shirt is manufactured with revolutionary Coolmax, technology, making this unique item of official Charlton Athletic heritage a much sought after piece for the future.
All shirts are contained within a special presentation box, to be kept as an additional souvenir of Charlton's Centenary Season.
Joma's John Woodfield commented; Joma is proud to be associated with Charlton Athletic as they embark on such a milestone in their club's history.
We have worked very closely with the club to produce a quality product which fans will be able to keep as a memento of Charlton's Centenary season, enabling Addicks fans to own a part of the club's history.
Coolmax, is a registered trademark of DuPont.
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